How good are the digital marketing capabilities for your business?

We think it’s really helpful for companies to review their current capabilities so that they can compare to competitors and then create a roadmap for where they need to prioritise for digital transformation.
Our Digital Excellence capability framework will help you review how effectively your digital marketing is managed across seven key areas:

• A. Your Strategic approach
• B. Evaluation and performance improvement process
• C. Management buy-in to investment in digital marketing
• D. Resourcing and structure for digital including integration
• E. Data and infrastructure or platforms
• F. Integrated customer communications across Paid-Owned-Earned media
• G. Integrated customer experiences across desktop and mobile devices

Small Business Internet Marketing Tips

Looking for some basic Internet marketing tips for your small business? While there are hundreds of suggestions we can make, here’s a list of 10 tips that we think 90% of small business owners will find useful.
1. In the words of Ron Simon, “What the hell are you trying to do?” What is the goal of your website? Ultimately, it should be to drive more business, but how exactly will it do that? Start with one goal – such as increasing the number of phone calls – and branch out from there. It’s important to set goals, but it’s just as important to come up with a system for measuring those goals.
2. Evaluate your website’s content – Content is King. What does your website say? Is the content unique and useful? Will people learn anything when they visit your site? When was the last time you added new content? Does your website have content worth reading? Does your content match your business goals?
3. The

3 Expert Tips for Achieving Hypergrowth in Online Marketing

ore than 40 percent of the world’s population is now online. As that number grows exponentially, so do the success metrics for consumer startups. Investor Chris Dixon famously blogged that “10 million is the new one million” when it comes to user numbers.
However getting users is more difficult than ever, with multiple devices, operating systems and screens competing for people’s increasingly fragmented attention. It can feel impossible for a young startup to thrive when you couple that with incumbents like Facebook and Twitter that can well afford to spend lavishly on user acquisition ads and incentives.\
Enter Maud Pasturaud, a startup vet who has helped grow commerce companies like Gilt Group and new mobile powerhouse Secret. She is an expert on growth and has three vital tips to hitting it big.

SEO & SMO Internet Marketing

Based in Noida, I provide internet marketing and SEO consultation for clients nationwide. Whether you’re a Fortune 5 eCommerce retailer or a single brick and mortar store, my expertise gets you more business. I provide marketing mixes tailored for your business goals, resulting in authentic and authoritative web presences. Contact me to take the first step towards a more profitable online business. James River in Richmond, VA My favorite place on the pokhara My specialty is in organic search (SEO), which delivers the greatest return on investment, branding, web traffic, and long-lasting results. I also do paid search, content strategy, social media marketing, and email marketing to complete the inbound marketing picture. Once traffic reaches a site, I optimize for conversions to turn prospects into customers; whether this is a purchase or a lead. No matter your business goals, market niche, and level of competition, I can craft, execute, measure and refine strategies that make a real difference to your bottom line. What sets me apart from agencies? It’s simple. My consultation is in part to teach you how to maintain and further your web presence. This enables you and your team to take the strategies I develop and run with them, in-house. My business is to help your business; not to rack up retainer clients (which is often unnecessary).